By increasing the number of users spending several hours a day on popular platforms such as Instagram, Facebook, and Twitter, you need to have an effective strategy to keep your business on top.
Tracking and monitoring the strategies are the essential actions that a business should take to be a step ahead of competitors. Using metrics for your social media platforms plays an important role in knowing the success of your business.
By increasing the number of users spending several hours a day on popular platforms such as Instagram, Facebook, and Twitter, you need to have an effective strategy to keep your business on top. Tracking and monitoring the strategies are the essential actions that a business should take to be a step ahead of competitors.
What are social media metrics?
Let’s go through an example to know about the “social media metrics” better; you consider a goal for your business, which might be “increasing the number of your followers.” Then you can easily identify which social media metrics and measures are necessary to increase the number of your followers. To reach your goal, you should have some strategies such as sharing attractive posts, posting at the best time, following new users, commenting on users’ posts, etc.
To measure and make sure about the way your strategy work, you need a social media report and a measuring tool to show you the process of your taken actions.
In Short, social media metrics help you reach your primary before reaching the main one.
Using social media analytics and metrics are important because:
It proves your company’s success.
It shows how your strategies are working
It makes you free of spending a lot of time to collect data manually.
It keeps you aware of your platform
It is useful for users who manage several accounts
It is a good reminder of your social media presence
What should a social media report include?
Well, you can barely find businesses that include the same information in their report, so it mainly depends on the purpose of your report. After clarifying the important elements, you can decide what to include in your social media report.
But generally, whenever you decide to have a social media report, you should answer some questions from yourself:
Who should see the report?
What are the important factors in the report?
What information is related to include in the report?
In what format should the report be?
How often should I share the report?
Answering all the mentioned questions is a big help in deciding what to include in the report.
Now let’s review the most common metrics that businesses prefer to measure:
Number of posts
Net followers gain or loss
Number of likes
Post reach
Number of comments
Number of shares
Number of page/profile views
Number of clicks on post links
Number of clicks on the link in your bio
Number of story views
Number of video views
Top-performing post(s)
Number of leads generated
Number of conversions
Total revenue generated
Total spent (on social ads)
Social share of voice
Social sentiment
If you are preparing the report for your teammate, we recommend reporting a complete and in detail report, including what worked well and what needs some improvements.
Sharing all the related information will help you avoid future mistakes and experience a grow up in your company instead.
Moreover, you may need to get multiple reports for different audiences, so you should find out what’s important and matter for each of your audiences.
Now it is time to measure the social media metrics
Users have two options in getting analytics of their social media platforms, including the platform’s own analytics such as Twitter and Instagram’s analytics, or you can save your time and get more in detail information by using a social media report tool.
By using InoSocial, you will have access to the filterable social media reports. InoSocial filters the report by platform and date; then you can share the report with the teammates, send it as an email, get its pdf, download it as an image, etc. and share it anywhere.
Any of the metrics clarify specific information about your social media platform. In other words, it’s about interpreting what that metric tells you and translating that back to your business goals.
InoSocial’s listening and monitoring feature
Generally, social media monitoring saves a lot of time and collects all the relevant information about your business and shows all of them in one place to you. Then you can use it to develop your business and make up your mistakes.
Actually, you can monitor your social media platform manually and look for mentions, hashtags, keywords, etc. all by yourself, but it may take a long time, even a whole day! And after taking a lot of time to find some information, you may not find all the data you were looking for and you may miss some of them!
Happily, you don’t have to do it all by yourself; you should just leave it to a social media monitoring tool and use your time to promote your business.
How to use InoSocial’s report and measure tool?
After signing up in InoSocial, you should tap on the “Measure” tab and choose the platform that you are willing to get its report.
We are going to try Instagram’s metrics as an example.
If you have added several Instagram accounts on InoSocial, choose one of the accounts by clicking on it. Then tap on the “Generate report.”
The report is set to show the 15 days report automatically, but you can change the date by tapping on the “Filter Date.”
Number of received comments for the specific period
Number of sent posts
List of engaged users
You can email the complete report or get it pdf, but if you just need a specific chart or information, tap on the right corner of the page to get the part of the report.
To wrap up
Using metrics for your social media platforms plays an important role in knowing the success of your business. You may not need all the metrics at the moment, but we predict that the majority of companies will need them after a period of time by considering new goals.
Try InoSocial and watch your business’s growth anytime, just take a look at our pricing plans and choose the small, medium or large business based on what you need.
there are two main ways to get your YouTube analytics and metrics, which are completely explained here.
YouTube is the biggest platform for sharing videos and visual content in the whole world. Understanding how beneficial using YouTube analytics of any kind, either free or paid, would be to the success of your YouTube channel, makes you want to use it to track your metrics daily.
The key to own a popular YouTube channel is not to get all your videos viral on the platform, but it begins by better understanding the audience, and that’s where you’ll feel the need for analytics. YouTube video analytics has two general methods, which would be discussed later in the blog after getting to know what we actually mean by analytics on YouTube and how it can help us perform better on the platform.
What is YouTube analytics, and how is it useful?
YouTube analytics is a free or paid service which provides us detailed information about how our videos and channel have performed, who our subscribers and audiences are? How long do people spend time watching our videos? What our audience wants from watching our videos and things like this. Using YouTube channel analytics, we can better understand our channel’s viewing statistics and trends.
By knowing such information about your shared YouTube videos, you can decide on when to post content, how to optimize the video strategy, and much more, which would ultimately lead to happier audiences and more channel growth.
YouTube channel analytics has two different methods which are as below:
Using a reliable social media analytics tool
Sticking with YouTube’s in-app analytics tool
As I mentioned above, there are two ways to track down the YouTube channel’s metrics, which one of them is available from the platform itself. YouTube offers its own analytics platform, which gives creators some extra information about the performance of their videos and metrics to know how their channel is doing. But there are some disadvantages of only leaning on the in-app analytics of YouTube, which gets so many users to look for better tools that offer them much more detailed video analytics.
The cons of using only YouTube’s own analytic app are:
It’s not much of a use for a creator with a very small fan base.
Users have reported that except for the real-time section, all other sections have at least a 2-day delay before statistics are displayed.
Most of the creators are not even aware of it; therefore, they do not take advantage of them.
Beginners might find it hard to work with and a bit confusing.
It only provides users with basic analytic metrics, sufficient for ordinary users and new, small businesses.
The reasons above make the creators look for a better YouTube analytics app to get help from.
How to Use YouTube Analytics?
To start using the in-app YouTube analytics, all you have to do is to either login to your YouTube channel or sign in with Gmail to get down to business. Follow the step by step guide below, to access your YouTube channel analytics easily:
1. At the top of your channel page, click the profile icon in the top right and tap on “Creator Studio” or “YouTube Studio.”
2. You’ll be redirected to the “Creator studio” dashboard, where you’ll see the basics of video analytics such as (Watch time, Views, Subscribers and Estimated revenue) in the middle of the screen.
3. From the menu on the left side of the panel, click on “Analytics” to go to the main page of your video metrics.
There is a second way to access the YouTube analytics tool, which is much easier and takes only a couple of clicks. Simply go to YouTube.com/Analytics or select the “Analytics” drop-down in the “Creator Studio” tab of your account.
After following either of the ways mentioned, you have access to your YouTube channel analytics, and by default, the first page shows the Overview of your metrics. The overview is set to show you the analytics of the last 28 days by default, but you can change that to any period of time that you wish.
The main options of YouTube’s report and analytics tool are Overviews, Realtime, Earnings, Watch Time, and Engagement.
Conclusion
Becoming successful on a huge and popular platform like YouTube requires us to have a great marketing strategy and to act wisely. One of the first useful steps we can take to maintain great content on this platform is to analyze the videos we share with a reliable analytics tool, to find out what we are doing wrong and keep track of our content’s metrics. So never underestimate the power of analytics for all social media channels.
YouTube is the biggest platform to share videos, and it is the second popular website all over the glove. Scheduling YouTube videos is a must for those who want to boost their accounts on YouTube.
YouTube is the biggest platform to share videos, and it is the second popular website all over the globe. Scheduling YouTube videos is a must for those who want to boost their accounts on YouTube.
Schedule YouTube videos is a must to keep your consistency and presence on this social media platform. Recently, YouTube has added a stories section to its website, which shows the presence and activity are getting more important than before.
Can you schedule YouTube videos?
Yes, of course. YouTube allows its users to schedule videos easily with in-app options. If you have multiple videos, it’s better to schedule them ahead of time instead of posting them all at once.
As a social media user, you surely know that almost all other platforms allow in-app scheduling as well. There are scheduling options of Twitter, Facebook and etc. YouTube is not an exception in this. YouTube is now catching up, but it may not be easy to find the settings and take the steps you need to do so. Bellow’s what you need to know.
What are the best ways to schedule YouTube videos?
There are two main ways you can use to schedule and plan your YouTube videos. First, the YouTube website in which you can only schedule one video to one account.
YouTube scheduler
In this way, you can keep your account organized, even if you are away.
Some of you may be heard of the importance of uploading time on YouTube, which is true.
You should upload to YouTube at that so many people are online. This action may increase your chance to be seen by others, or even in the rending section of YouTube. It is essential to upload YouTube videos at the right time.
Though, you might be wondering where to find the best time to post on YouTube channel. What you need to keep in mind is that it might differ according to your audiences and viewers.
How to find scheduled videos on YouTube?
Finding your schedule posts on YouTube is easy, and you can see all videos on your YouTube channel with a few clicks.
Go to YouTube and click on your Profile
Click on the Videos on the left menu
Find the scheduled videos and their status on the list
From there, you can change the scheduled date or delete your videos. To remove the scheduled videos on youtube, select the video and click on the three-dots icon. Click on permanently delete, accept the rules, and delete.
Remember that you are not able to undo the deleted videos on youtube. To change the date of scheduling, click on the time, and enter any other you need.
By monitoring Twitter or any other platform, you can easily know your competitors and analyze all the information you get from them.
Listening to people on social media and knowing what they say about you, your services or products, your strategy, etc. is a wise action that any business owner should take.
In addition, by monitoring Twitter or any other platform, you can easily know your competitors and analyze all the information you get from them to promote the number of clients, get a higher engagement rate and finally increase sales.
But how would it happen?
You can easily monitor and listen to others about what they say about you by using a powerful social media monitoring tool such as InoSocial, which gets you all the information you need to know about your social media account.
By monitoring your Twitter account, you’ll know what your audience cares about the most.
What is social media monitoring?
Generally, social media monitoring saves a lot of time and collects all the relevant information about your business and shows all of them in one place to you. Then you can use it to develop your business and make up your mistakes.
Actually, you can monitor your social media platform manually and look for mentions, hashtags, keywords, etc. all by yourself, but it may take a long time, even a whole day! And after taking a lot of time to find some information, you may not find all the data you were looking for and you may miss some of them!
Happily, you don’t have to do it all by yourself; you should just leave it to a social media monitoring tool and use your time to promote your business.
Are there any differences between social media monitoring and listening?
Well, the quick answer is YES! But let’s know more about it:
Social media monitoring focuses on all the actions you took before, while social media listening is about the future of your platforms and actions.
Also, social media monitoring tools gather information and details, measure what you have achieved and record what is happening for your business. In Short, social media monitoring looks back, collects data, focuses on details and measures success.
On the other hand, social media listening is more strategic, analyzes the data, and gives insight; you can use the listening data to make your social media marketing better. So, social media listening looks forward, analyzes information and guides the needed strategy.
Now let’s know more about InoSocial:
How does InoSocial work?
InoSocial is a social media management tool that provides analytics, scheduling, and monitoring services for popular social media platforms such as Instagram, Facebook, Twitter, etc.
How to monitor the Twitter account using InoSocial?
InoSocial generally provides two options for monitoring that include “Keyword” and “Search.”
Keywords
After logging into your account, tap on the “Monitor” tab, then tap on the “Search” on the right corner of the page. Now you’ll see all the results of the searched keyword.
If you are looking for a specific post, you can filter the search to see only comments, blogs, audio, video, question, news, images, etc.
Moreover, you have the option to choose the negative, positive and neutral posts to see. Also, you can mark the irrelevant posts to have them on a different list.
Another useful feature of InoSocial is its “Chart View.” Users who just want to get a general view of the number of positive, neutral and negative posts and don’t want to check the tweets one by one, using the chart might be the best option for them.
Tap on the “Show Chart” to get all the information in a glance.
After seeing the tweets in results, you have some options to like, retweet, reply, set the tweet as positive, negative or neutral, translate, etc.
For seeing the user’s account, you don’t need to have access to the Twitter app, you can easily tap on the user’s name, then you will be redirected to the user’s account.
Also, for seeing the exact tweet shown in the list, you should tap on the “retweet” emoji to see that tweet.
By tapping on the “New Monitor” you have more options to get exactly what you were looking for. For example, you can set the location, exclude a keyword, separate each word or phrase, etc.
Search
By tapping on the search tap, you have a lot more options for knowing all you need to know about your Twitter account.
Now, you can search for any word or hashtags and check the results. Also, there is a list of trending hashtags on the right side of the page, that using them is helpful in increasing the engagement rate.
Also, InoSocial provides the “Export to CVS” option which lets the user download the information. It is mostly useful for users who manage a single account or want to compare several accounts with each other.
If you are interested in tweets and like to repost them, you can easily tap on the “repost” button, and tweet it.
The last word
Social media monitoring tools such as InoSocial are a big help in giving you all the information you need to know about competitors, audiences, behaviors. So, give it a try today!
Start its 7-day free trial and tell us about your experiences, we are all ears!
Improve the marketing performance by using the inosocial best analytic tool to experience the new chapter of your business life by considering people’s needs or desires with Instagram metrics better than always.
Improve the marketing performance by using the inosocial best analytic tool to experience the new chapter of your business life by considering people’s needs or desires with Instagram metrics better than always
Success is impossible without Instagram analytics tools for active Instagram business accounts!
Knowing a complete list of Instagram tracker tools are absolutely essential to the success of Instagram marketing because today, with measuring the Instagram metrics and activities, you will see the steady Instagram growth as well.
Why are most Instagram marketers testing a variety of ways to analyze the performance of their accounts? There might be a few reasons! Maybe they are looking for the most efficient Instagram analytics resonates with their needs, and of course, we can not take a blind eye to make money and the massive popularity it can bring up for them.
And it is good to know that it is the power of Information that build up your business. It won’t be solved actually without competitors’analysis.
Now, to serve the customers as a waitress for achieving the marketing goals, walk through this guide to get the beneficial Instagram analytics roles.
Instagram analytics Increases the engagement
Now, it is time to get how to track Instagram metrics with the power of Instagram analytics tool to increase engagement.
It is undeniable with Instagram analytics reach the average Instagram engagement rate is more convenient, and every Instagram business account needs to know these critical factors to appear stronger than other competitors in this space.
Some essential terms put in this list:
Reach: The number of specific users that saw your Instagram post or story on any given day
Impressions: The number of times the content, whether a post or a story, was shown to users
Engagement Rate: This is the post engagement divided by post impressions.
Saved Posts: The number of users who saved your Instagram posts
Instagram Stories: to see how people view and interact with the Instagram stories
The interesting point is that your success depends on these simple metrics at a glance. Whenever marketers want to know where a business account stands among +30 million active Instagram business accounts, these parameters come to eyes to evaluate the Instagram performance and strategy.
All of the marketing attempts are on the head of average Instagram engagement rate that is 4.7%
Instagram insight is crucial to success as an analytic tool
Instagram Insights is an Instagram analytics tool that comes to help the Instagram marketers community with its useful facilitates known as Instagram users demographics to grow your Instagram business account.
It provides Instagram stats on content, engagement, and user action. This information lets you track and measure the Instagram marketing efforts to help you consistently improve.
Profile view, website clicks, follower, impression are the Instagram data Instagram insight can give time to time
It is a beneficial option as a free Instagram follower tracker for those who can access their public Instagram accounts from the cellphones. Totally, it is a useful discovery tool that is right inside the app that captures and estimates the Instagram statistic accounts.
Instagram insight
The result of your marketing efforts summarized in insights for specific posts and stories you’ve created to see how each performed and how people engaged with them.
Key points to get the acceptable feedback from Instagram analytics tools
Let me mention that a good Instagram report contains the items below
Selecting the right target Instagram presence
Using mentions for Instagram accounts could be leading to future partnerships
posting at the best time of each day
Publishing at least three Instagram posts in a day
Taking advantage of the comments or stories for more engagements.
Use the best Instagram analytics tool
Considering all about Instagram insight app that is accessible from Instagram business pages. You can still sense having a lack of an Instagram analytics tool act as one of the best Instagram growth services to start to grow the business by analyzing Instagram metrics data for building up the effective marketing strategies.
It is your right to select the most appropriate performance tools to measure your Instagram engagement rate as well as the impression to be specified what kind of achievements you have made.
Inosocial can help marketers to take the right path throughout their Instagram marketing journey to bring lifechanging changes into their businesses with plenty of parameters powerful metric tools.
The advantage Inosocial analytic tool
Imagine you are going to pay on the Instagram business expenses, what the main points persuade you to go through with an Instagram analytics tool?
In response to this question, I should announce that, considering the tool features are more likely to attract the attention to try it out.
Consider critical factors such as Free trial, supporting both personal and business accounts, reasonable price based on services received will lead us to no need to think of another social media analytics product in the long run.
Use the full capacity of our Instagram analytics tools advantages to boost up the brand engagement
Get the audience’s growth report for every social media account separately.
Use it 7 days free trial.
Provide with all in one social media analytical report;
Available for both personal and business social media accounts
Run a social media campaign by considering the engaged users
Connect the Google analytics to get data to of the website traffic and visitors’ demographics
Social media metrics are what kills or breathe life to the businesses for Instagram, Twitter, Facebook, Linkedin, and youtube accounts.
Fortunately, this social media analytics tool is an all-in-one platform that not only manages all social media in one place but also provides you with every social media accounts statistics and reports. Indeed this is a full package with so many features such as
Automatic Scheduler
Data Analytics Tools
Social media monitoring reports
Social media performance tracking
Content measuring
Best keywords tracker
How to build an Instagram analytics report
After signing up to Inosocial, there is a need to login to the dashboard and work with any services you prefer most, here I want to explain Instagram analytics steps.
Login to inosocial dashboard and enter your Email and Password
Login page
After signing, set the timezone based on the location
Inosocial timezone
Go to Services tab, and choose Add services
Add service
In this step, you can add every social media account
Tap on Add option of Instagram
Add instagram service
Three options appear, choose the first one,” Instagram Streams &Analytics.”
Setup Instagram analytics
Then you will be asked to enter your Instagram username and password
Enter Instagram Email & password
After that, it needs to be authorized to sync the InoSocial dashboard with the Instagram account to access necessary information, Click on Authorized
Authorize Inosocial dashboard to get data
After that, a combo box appears to select how to receive for new activities
Inbox Only
Inbox and Email
Email-only
None
Select the most suitable one and click on Save Setting
select an item to how to receive an alert
Finally, your Instagram account added to Inosocial dashboard
Instagram account sync to Inosocial dashboard
Now, Go to Measure tab and select Report Builder
Build an Instagram analytics report
Type a Report name and Report title for your report (and select the period you want), Now tap on Select layout button
The default period is Last 30 Days
Here, choose a layout and click on Create Report
Choose a report layout
This window comes in turn of the setting you did to add the module
Add module window
Go to the Channels tab, and select the Instagram account you ‘ve added
Add a module from channels tab
Click on + sign to add the essential Instagram metric to the Instagram report
Add Instagram metrics
Now go to My Reports section to see all of the reports you have created for every social media or all of them.
My reports
What are the Inosocial Instagram metrics?
Instagram activity overview: This metric gives you general information about the Instagram account by Filer Date (1Jan-31Jan)
Followers
Following
Posts
audience growth: It shows the growth of your Instagram followers by day in over a period of time.
The chart fluctuation shows better this growth and shrinking of the audience detail.
Followers Metrics: Follower metric is showing the followers you gained in a particular interval as well as your following people in a while (1Jan-31Jan), but Total you follow refers to the number of audiences that have been followed from the first time of establishing the account up to now.
Top Instagram posts: It is obvious that the posts that have the most engagements (comments, likes) are available.most of the marketers assess this metric to find whether theirs targeted valuable posts went viral or not and I think it is the most useful point to run a contest for to reach the number of likes you want.
Publishing: It is another important metric to analyze the Instagram business page performance. It divided into two parts Messages Per Dayand theBest time to post.
Messages per day: display how many comments received in publishing the posts on each date.
Best time to post: It acts as an indicator to show in which time range the account gets the most engagements. For instance, 10 PM was the best time to post on Instagram from 1Jan to 31Jan
Publishing Messages Per Day
Publishing Metrics: It provides you with the total number of media sent, comments received
Also, Total comments in a while(1Jan-31Jan) are available separately.
Audience Engagement:
It shows the connection between the number of posting in a day with likes and comments gained, which are specified with three colors in the below chart. Also, it is like an analytics metric that shows which days had the most engagement and analyzes which posts come to top posts in your Instagram report.
So, it is good to know to publish three posts at least during a day.
Engagement Metrics:
The result of engagement metrics is in a table format that estimates all comments from all Instagram posts in compersion to the comments for the posts plus the amount of likes and sent posts in this selected duration (e.g., 1Jan-31Jan)
Engaged Users:
This metric shows with Instagram users engaged the most with the Instagram content.
Instagram insight is beneficial to use at the first look if you want to get to know how an Instagram analytic tool works. Although in general, it includes essential metric tools to give the complete report of your business accounts such as overview, reach, impression, and promotion, etc., it limits just the last 7 days of your Instagram activity and honestly, a professional business account, of course, need efficient analytics tool to act as the best way tracker of your Instagram engagement rate in details. Inosocial analytics tool has several options to extract from different Instagram metric separately in image, data, annotate as well as print format. Moreover, It shows the top Instagram posts with the number of comments and likes they received in a row while Instagram insight adequate to view these items under each Instagram post individually.
A few but Important Instagram insight v.s Inosocial Instagram analytics tool:
Metrics
Inosocial
Instagram insight
Report Duration
Different duration
Last 7 days
Report Output
Available in a different format
_
Top Posts
Yes
No
Audience Engagement
Likes, comments, media posted
Follow and unfollow
Engaged users
Show each username and last engagement
_
The last word, Instargam analytic tools are as many as possible for any marketers or business owners with any taste and need on Instagram, but the noticeable point is that whenever we want to think about modern marketing, it is our wisdom to focus on every social media channel to get the real and best result of our business performances, Inosocial, all in one management tool, allows us to go with not only with Instagram business tools like analytics but also with other social media tools and metrics to appear shiny and better than yesterday. The monitoring tool is ready in this all in one box for those with the aim of competitor analysis.
If you are managing a Facebook page either for your personal experiences or for your business, knowing more about audiences, user behaviors, time to posts, and other analytics factors is a must. Facebook analytics is a tool to help find out more about the users, their actions and other important factors.
What is Facebook Analytics?
Facebook analytics is a tool to see the engagement rate, account growth rate, the best time to post on Facebook, top posts, and other Facebook data to see the status of the Facebook page.
Facebook analytics, which is also known as Facebook Insights, tracks likes, page views, and more. Facebook analytics tells you who your audience is and how they’re interacting with your page. … It’s packed full of insights and data that can help you get the most from the social media that reaches 1.62 billion users every day.
What is Facebook engagement?
Facebook engagement includes every action of users on Facebook posts. These actions include like, comments, clicks, and share.
Facebook engagement shows how useful a post is or how is the growth of the account. Undoubtedly, the more involvement an account has, the better that account performs in general.
How to use Facebook analytics?
The main way to see Facebook analytics is the Facebook insights which is the in-app analytics feature on this platform, just lie Twitter analytics, and Instagram analysis tools.
To use Facebook page insight, you should log in to your account and go to the Facebook page.
Login to your Facebook account
Go to Facebook page from home
Click on the top menu on insight
You can choose different parts from the left menu. By clicking each section on the main page, you will get a more in-depth insight. Though, It may look a bit confusing specifically for beginners to use Facebook insight.
If you have just started your Facebook page, or you have no ideas on how to use Facebook insight, you should go for InoSocial. It has a simple and easy to use dashboard, in which you can add all other social media too. Below are some of the Facebook analytics parts.
Facebook page analytics
Unfortunately, Facebook doesn’t provide any analytics for personal profiles. Therefore, to see Facebook metrics, you should create a Facebook page. Facebook page analytics can be divided into main sections:
Followers
Like
Reach
Pageviews
Page previews
Action on page
Posts data
Events
Videos
Stories
Demographic
Messaging connections
Facebook video analytics
For advanced analysis of other people’s pages, you need to use tools, for example, Popsters.
In the video analytics, you can see two different data:
Performance: the number of minutes all videos are watched from the selected period.
Top videos: highest performing videos by minutes viewed from the selected periods
All in all
If you are running a Facebook business page for your brand, using Facebook analytics is a must for further improvement. In general, Facebook analytics gives you a better insight into what users may love and how to perform better on Facebook.
To schedule tweets, you need to choose one of the two methods available. Both of the methods on how to schedule tweets are explained thoroughly here.
Whether we use Twitter for personal or business purposes, it is a really wise idea to schedule tweets in advance because it would have tons of benefits for our account’s growth.
Twitter is still one of the most popular and used social media platforms after about fourteen years of its emergence, and it’s still a priority when it comes to social media marketing and promoting businesses. That’s why we should never underestimate the power of this platform.
But, not all of us have the time to devote to posting tweets on Twitter daily, but knowing how effective it can be for marketing strategies, we should consider using it. That’s when a Twitter scheduler would come in handy. Keep up with me how to get to know more about what a Twitter scheduler is and how to schedule tweets for your accounts.
Can you schedule tweets?
Twitter is one of the few social media platforms that allow its users to schedule tweets from Twitter itself. Not so long ago, Twitter announced “Scheduling Tweets” in a blog post. The in-app tweet scheduler has made it very easy to schedule tweets for any time in the future, and there is now no need to get a third-party tool or plugin or even pay for a service.
Even if you are not a professional Twitter user, it is not hard to learn how to schedule tweets, and I have covered all the steps for tweet scheduling in this guide.
What is Twitter Scheduler?
A twitter scheduler is a kind of automation tool, which automates the act of tweeting for us. When we opt to use a scheduling tool, we are asking a tool to help us with sharing content on Twitter.
Most of us are busy enough with daily tasks and jobs which makes us not to have enough time for tweeting on the best times of Twitter to get more engagement and to maintain a good quality presence on the platform, but using a scheduler, we would never need to worried about missing the best times to post on Twitter.
All we have to do is to devote some minutes preparing the content and set their date and time; then, these tweets would be shared one after another when the scheduled time has arrived, and you’ll not even have to touch your device for posting. Isn’t that just wise to use scheduling tools?
Imagine you are running different accounts for different purposes. Wouldn’t’ it be helpful to have a tool that would share your tweets to all these accounts at the time and date you set? That would be most beneficial for business owners and marketers.
What are the benefits of scheduling tweets?
I’m sure by now you know how useful a Twitter scheduler is, and you can’t wait to get to know more about its advantages, so I’d go straight to the point and write a little more about the benefits of scheduling tweets.
· Saves us lots of time
When we decide to schedule tweets, the first thing we from it is that it helps us save more time. Most of us tweet more than once each day, which requires us to log in to our accounts, choose to compose a tweet, edit the captions, choose media and share them one by one at different times of the day. Using a Twitter scheduler would decrease the time we spend on sharing tweets a lot since we only need to prepare our content once.
· Makes us more productive
As a marketer or business owner, you surely know that tweeting once a day is just not enough, and the more you tweet, the better the results would be. Twitter is not like Instagram that posting three times a day would be considered too much; tweets can be shared more than Instagram posts.
I used to tweet ten times each day at different times of the day, and that required me to cease all my actions and job tasks I was doing and go to twitter to share content. This made me get distracted from the job I was doing, like ten times a day! After I got to know how to schedule tweets, I did not have to worry about missing the time to tweet, and I have them all scheduled in advance.
· Gets us more audience
Just like all other social media platforms, Twitter has some best times to post, which means that users are most active on specific times of day, which makes those times perfect for tweeting. You can easily set your twitter posts to be shared at the right time, which helps you get more audience by getting noticed more.
· Maintains a good Twitter presence
If you are that kind of a person who does not have time to be active and share tweets constantly, all you need is to schedule tweets. This would keep your account updates and fresh with the tweets you have previously prepared and you’ll have an organized twitter presence.
How to schedule tweets on Twitter?
Scheduling tweets has two common methods. The first method is to schedule tweets by going to ads.twitter.com and signing up for an advertiser account or act more wise by choosing a reliable social media management tool which also offers a Twitter scheduler because with such a service, you can schedule tweets in multiple accounts at the same time and you are not obliged to have an advertiser account and pay lots of money.
Follow the steps below to know how to schedule tweets on Twitter:
1. Head to the Twitter ads site
2. Login to your advertiser account, and if you do not have an account yet, sign up for one.
3. Tap on the “New Tweet” in the top right corner or head to the “Creator” tab and choose “Tweets.”
4. A tweet composer would then appear.
5. Check the “Only Scheduled Tweets.” Option at the top.
6. From the message which pops up, choose “Compose a Scheduled Tweet” or “Compose Tweet.”
7. A new box would appear in which you have to click on “Scheduling” and type any message.
8. At this stage, you can set your desired date and time.
9. Now that you are done preparing the tweet select “Schedule Tweet.”
10. You are done scheduling the tweet, and you can find it on the “Only Scheduled Tweets” column on the advertiser dashboard.
All in All
Scheduling Tweets would save you a great deal of time and energy. If you are going to grow your Twitter accounts, it is better to post at the best time, and make sure you’re tweeting a few daily.
Many people have already become famous on TikTok, but there are still many people who are looking for ways to become famous on the platform. Most TikTok users use TikTok to have fun, but many try to be famous and become a celebrity, at last, that’s what most teens and young adults are looking for in social media.
First of all, let’s know about the ways to get famous on TikTok, then we will review the top ten famous people on TikTok and top ten videos that went viral on TikTok:
Post regularly
You don’t have to post every day, but try to post at least three times a week.
Be Consistent
You need to be active and consistent to get good results on TikTok.
Pick a niche
Each TikTok user gets popular in a specific niche and topic. Pick a niche that you are talented in such as gamer, blogger, artists, etc.
Connect with other influencers
Find influencers under your niche and try to get connected with them.
Go live
Go live on TikTok and interact with your followers to increase the intimacy with users.
Have a partner for videos
As the researches show, videos with more than two people get better results.
Try the easiest way
Just dress up, lip-sync, and share the video with others. TikTok users are people who enjoy fantasy and enjoy watching funny and real videos. So, take it easy; you don’t need to be a model to share a video on TikTok.
Edit videos and use effects
Surprise users by using special effects.
Use popular and related hashtags
People search hashtags on TikTok more than other platforms, by using related hashtags you would win the game!
Follow users
Don’t wait for others to follow you without you following them! You should be active. Follow the influencers who are related to your niche; then, you’d have the chance to be followed by his/ her followers.
Share your videos on other platforms
Sharing the link and video on YouTube and Instagram increases the chance of being seen by others.
Choose an attractive name
People always remember easy and attractive names, so people would always come back to your account.
Go live
Going live on TikTok makes users never forget about you if you share an exciting moment with them.
Find out the popular TikTok user’s strategy
Knowing other’s strategies doesn’t mean doing exactly what they do on TikTok. Watch their videos, get an idea and do better than them in your video.
Also, knowing the time of their post, the regularity of their post, the hashtags they use, etc. are a big help in being famous soon on TikTok.
Comment on other videos
People love feeling special, by commenting on their videos make them follow you. Also, try to reply to every comment to increase the engagement.
Participate in challenges
Participating in a challenge means using viral hashtags, which increases the chance of being seen and followed by TikTok users.
Don’t get disappointed
You should be patient and give some time to your account, just do your best and don’t get disappointed.
Here is a list of most followed TikTok accounts:
TikTok – 35.6 million followers
The most followed TikTok account is the official TikTok page. It introduces TikTok’s features and shares updates of the app.
Loren Gray – 34.8 million followers
She is a popular social media personality across multiple platforms.
Baby Ariel – 29.8 million followers
Ariel Martin is a singer and actress. You may know her from the two movies that she played and “People Magazine” for her #HackHarassment campaign.
Zach King – 26 million followers
If you were a Vine user, you should know one of its popular users who is Zach King. He is known for his magic videos.
LiveTV – 23.6 million followers
It belongs to Musical.ly, the app that TikTok merged with.
Riyaz Aly – 23.3 million followers
He is a 15-year-old Indian influencer, actor, and fashion blogger.
Kristen Hancher – 23.1 million followers
She is a singer, actress, and influencer. She became famous by sharing some videos on YouTube such as makeup tutorials, dare videos, and comedy sketches. Now she collaborates with other TikTok stars such as Loren Gray and Taylor Skeens.
Gil Croes – 22 million followers
He is an Arubian actor who was named Aruba’s Social Media Star in 2015.
Jacob Sartorius – 21.2 million followers
He is a singer who became famous on Vine.
Flighthouse – 20.6 million followers
They share games and interviews with some of the most popular creators on the app.
Here are some viral videos on TikTok:
Ice Cream Man:
Dominic Toliver:
Karma is a Bitch:
Dame Tu Cosita:
I Am Already A Tracer:
GUMMY BEAR ADELE:
HIT OR MISS:
NALA THE CAT:
SHOE CHANGE CHALLENGE:
COSPLAY:
The last word
Watch the top videos and famous people’s videos on TikTok to decide which niche and special way, you are more interested in. Besides, you should know that getting famous on TikTok needs persistence, uniqueness, and innovations.
We are waiting to see your videos go viral on TikTok. Feel free to share your ideas and experiments with us.
Guest blogging, also known as Guest posting, is somehow an exchange in the content between two business websites, which is a very effective way of marketing your business.
Guest blogging, also known as Guest posting, is somehow an exchange in the content between two business websites, which is a very effective way of marketing your business.
It is a well-known fact for bloggers or business owners that blogging is one of the many ways they can increase the traffic of their website or blog and Guest blogging is a method on marketing one’s blog which is still a very effective and highly used way of getting more attention to your blogs.
What is Guest blogging?
Guest blogging also known as Guest posting is somehow an exchange in the content between two business websites in which you would offer to write a blog for a business website that has the same niche as you or is at least somehow related to your business. In return, you’ll get the chance to give backlinks and to link the blog to your blog, and this way, you have used that website’s audiences and views to get more traffic for your blog. However, if you don’t want to put in a lot of effort you can also use Guest Posting Services to get backlinks faster.
Guest posting on similar industries’ websites is used mostly to drive more traffic to a bloggers site and is still a very popular blog promotion method. You might still be thinking of why should I post a blog on other people’s websites? How can that benefit me? And most importantly, what is the goal of becoming a guest blogger?
Let me explain that If you own a startup business to grow and nobody yet knows about it, the guest posting strategy is very effective and cost-worthy ways you can try out to reach more relevant audiences and get more traffic on the website. This is not only for startups or small businesses, and even larger companies can benefit from blogging on different similar blogs as a guest.
Why is guest blogging important?
You might be thinking it’s just useless to write on someone else’s blog as a guest, but you surely are unaware of the benefits becoming a guest blogger can have for any businesses’ growth and websites’ traffic.
It is not important whether you are an individual blogger or a large corporation, having a good guest blogging strategy will help in increasing business sales and so many other things. To convince you to start a unique guest blogging strategy, below, I’ll mention some of why is guest blogging important and what are its benefits for any business:
Shower your site with more Traffic
The more backlinks a site has, the more credit it gets. By having a good guest blogging strategy, give your site the opportunity to get backlinks from different sources, and this boosts businesses’ credit a lot. The more online traffic you get, the better business would grow, and if this traffic is achieved through links, it would directly be counted as more organic engagement which is all a business website needs for popularity.
When you write a guest blog in relevant niches, this will help to show you as an authority, and you will be known as someone who knows about that subject and has quality knowledge. That builds up more credit on your website, so you’ll get more clicks on links.
Build more visibility and search engine authority (SEO)
Becoming a guest blogger on websites with high domain authority and in easy words, the blogs which are visited more and are popular among users can help anyone to become more visible and gain more search engine authority. When we guest post on a well-known website, we are opening our site’s arms to a huge amount of traffic without investing in advertisements or buying links from other sites and without applying lots of SEO tactics.
If you apply a good guest blogging strategy and publish a blog as a post on another blog and include your blog link (which is usually in the author bio), these links are crawled by the search engines and no one can imagine how beneficial that can be for blogs’ SEO and visibility.
An effective and cheap marketing method
Imagine you are representing a new business that nobody still knows about, and you have wisely chosen online marketing over traditional marketing because you know it is more effective nowadays since social media and internet have conquered the world and can connect millions of people all over the globe to each other.
You do not have enough budget to start paying different authorized sites to advertise your business, and you cannot consider Influencer marketing since it costs too much! So what is a cheap way to market your small business?
Think of guest blogging as an option because this way you can market your own business or startup easily with actually no cost and your voice would be reached to a lot of new audiences and benefit from another website’s popularity and traffic and make them your audiences as well.
Disappointing fact: Here pops up a sad truth that some sites might want the guest blogger to pay for publishing guest blogs, which is normal and might be because of the high amount of traffic that site has, but even if we had to pay, in most cases it is worth it, and it costs less than other marketing strategies. But it is yet better to find sites that offer us free opportunities to guest blog.
Develop credits and become more reputable
One of the biggest benefits guest blogging has for us is the reconnection we get from it. When we want to submit a guest post on a blog, in most cases we have to add a short bio of yourself, write our names and at last upload, a profile picture of that helps us to be known and noticed amongst the similar bloggers of our niche, and our work can be recognized easier.
Remember when posting as a guest on a website, you are getting a bit of a site’s audience and attention because the audiences of that site trust that specific host blog and would also trust your content. So try to create good content that is relevant and gives the audiences an answer to their questions and do not just try to advertise all the time and give them free information and solutions. Besides that, be a little creative and give smart backlinks and advertise a bit about your business and its offers.
That’s why we recommend finding relevant websites because if you just publish content anywhere that has nothing to do with what you do, it would be considered as spam, both by the search engine and the audiences of that site and you have somehow ruined your name and reputation this way. So just be on point.
Gain more writing skills and experience
I have to confess that I have started my own writing just to answer questions that I was interested in on platforms like Quora and Reddit. Things like animals and movies, but gradually I thought, why not write a bit more professional on a specific subject? That was when I chose social media as my main topic and started reading articles about it and began writing articles and Instagram and other social media platforms.
Practice makes perfect, and that was proved to me after I kept guest blogging on different sites. I was becoming better and better in writing as days passed, and that was because I needed to write appropriately so that I could get my guest blog published on many sites since so many of the host blogs are so picky about the articles they publish and you should think a lot and plan your content before writing, and that’s how you can improve and the more you improve the better you can market your business, and you’ll create more informative and worthy blogs for guest posting.
Build Influence and relevant relationships
As told above, Guest blogging is somehow an act of exchange with which you would offer to write an article for a blog as a guest, and in return, you’ll get the chance to give backlinks in the blog. Businesses can help each other this way, and both sides can benefit from this. When you guest blog, make sure to make a useful and beneficial article for the host blog because that can be a start of a partnership that starts from a single guest blog and might later turn into a partnership or long-time content exchange.
Another mentionable thing when marketing businesses with a guest blogging strategy is that you should have healthy online connections and relationships so that the act of networking would be easier for you. If you have special knowledge or are introducing a similar business on another site, guest posting can help you a lot because this way you can build relationships both, with new audiences and your niche’s markets bloggers for further partnership and content exchange.
Know other’s opinions and get criticized
Use other people’s ideas and welcome new ideas and criticism. If we keep posting on our sites, we might not receive even a single comment or email because we are not that big yet or people do not feel comfortable sharing their opinions with us. But when guest posting on other sites which are bigger than us, we were noticed by a lot more people who do not care much about what you do so they’d freely criticize your business and content by pointing out to its flaws. This will let us use their ideas to improve marketing and business strategies.
Grow social media accounts
As a business, it’s important to care about a lot of things rather than just the traffic of the site, in order to be successful. Build strong social media profiles so that the people who search for you would see a powerful and trustworthy business rather than a profile with no credit, activity, and followers.
If you want more customers and audience, be active on social media as well as other sites and becoming successful on social media accounts, requires to be seen, use guest blogging as a bridge that people can use to connect social media profiles. After writing a great guest blog, people might want to reach out to you to read more and get to know you better, so they’d come up searching your name on social media platforms, or they’ll be easily redirected to your profiles from the information you have written on the author box below the guest post. The more people reaching out to your social media accounts the more audience you get for your business.
How to become a guest blogger?
Now that you know how beneficial guest blogs are for your business’s visibility and popularity, I want to show the steps one should take in order to establish yourself as a credible guest blogger. At this stage, you are wondering how to become a guest blogger, so here we go to get more information on becoming a guest blogger:
Choose a specific niche and stick with it
I mentioned above as well that you should have a specific niche to write about to establish yourself in that specific niche. This is so important for staying relevant. You should not be known as somebody who jumps from one field to another. Just try to make yourself an expert in the niche. The articles and guest posts you write should be related to your business and what it offers, so stay within your niche.
Have your own blog and keep it updated
It would be very difficult and almost impossible if you do not have any sites or blogs in which your style of writing and content can be evaluated. Moreover, this means that you are not a reliable source and might not be allowed to share blogs on so many sites as a guest if you do not have something to show off and to prove yourself with. So the first step in becoming a guest blogger is to develop a blog and to fill it with good quality content about your business and niche.
Have a stable social media presence
If you are seeking to benefit from the traffic of a site, have something to offer in return to the host blog as well. After you submit an appeal for a guest post, someone from the host blog would definitely investigate a bit about your business and its authority to see if your blog is worth being published on their site or not. So, be active on various social media platforms, and have some followers and activities to show any visitor who you are and why they should trust you.
Why would someone want to allow a business which has zero followers and activities on their twitter or LinkedIn account to guest post on their site?
Team up with others in the industry
Guest blogging opportunities might be just in front of your eyes, and you might be ignoring them without realizing it, and that’s because you think of all other bloggers as competitors, which is a huge mistake in marketing. Team up with some of the business blogs which have the same niche as you, and this way, both of you can benefit from exchanging content and traffic.
Contact the blogs you want to guest blog on
The last step and meanwhile the most important and sensitive step to start guest blogging is to contact the site you wish to share a guest post o and write to them about interests, experiences/skills in writing and your businesses’ niche.
After that, give them the link to the site in order that the blog’s owner visits your website for evaluating writing and getting to know the business to decide whether or not to accept your guest blogging appeal or not.
How to Find Guest Blogging Opportunities (Where can I guest blog?)
It can sometimes be difficult to find sites that would accept guest posting or even if they do, they might not consider every blog as a worthy one to be published on their site. To find yourself some opportunities to guest blog on bigger sites, consider doing the steps below:
Make a list of similar blogs
If you wish to use guest blogging as a marketing tactic to grow your business and increase the traffic of the site, consider blogging on sites that have the same niche as you. So the very first step is to search for them to find them. Just head to Google and search some keyword phrases describing your niche. After Omitting the ad results, the first 200 results are the best and are more useful for you to guest post on.
Imagine you want to write a guest post on “marketing.” The keywords would be things such as: “how to start marketing,” “how to market your business,” and “marketing tips.” This way, find the top sites similar to your niche, and then you can opt to appeal for guest blogging on them.
Find out which sites accept Guest blogs
There are two ways to find out if the chosen sites in the list accept guest blogs or not. The first way is to look throughout that specific site in sections like “contact us” to see if they have mentioned anything about guest posting or not. In some sites, it is written as “write for us,” which means that the website is inviting the guest visitor to submit posts.
Another way is to search your keywords with the following search terms:
Use tools that help you find guest blogging opportunities
There are some tools that are very useful in finding guest posting sites and give you the best guest blogging strategies. Use Alexa’s Find Similar Sites for finding websites similar to yours. Although none of such tools are specifically built for this purpose (for finding guest blogging opportunities), they can prove to be very useful to your search.
Tip: Now that you have made the desired list of websites you want to submit a guest post to, research whether these sites have writing guidelines or not and read the tips and guidelines carefully so that your post would not be taken down or face any issues while being published.
Conclusion
Guest blogging has been a very effective marketing tactic over the years because of the great number of benefits it provides for a business. It increases traffic, credibility, visibility, authority, and search rank of your website with the given backlinks, and it is cost-free. Guest blogging is a must-use strategy for every small to big business wanting to reach out to new audiences.
