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What is the best time to post on Tiktok?

by Alesandra Blochi
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TikTok is getting more and more popular daily, and that makes it harder to be seen on this platform as days pass. That Is one of the most important reasons why we need to know when is the best time to post on TikTok in order to get the most engagement and attention and to get TikTok famous as soon as possible. 

Knowing the perfect time to post on tiktok would help you to you when your audience is most active and when you should post to be seen like never before. There are some factors that decide the best time to post on tiktok, and I’ll discuss those factors later below. So keep up with me since you are in the best place for figuring out the perfect times to post on TikTok.

When is the best time to post on TikTok?

The Influencer marketing hub has done complete research on the best times to post on TikTok by analyzing more than 100k posts. They have now listed the perfect time for each day of the week to post on tiktok. 

These results are written in Eastern Standard Time (EST) and are as below:

  • Monday: 6 am / 10 am / 10 pm
  • Tuesday: 2 am / 4 am / *9 am
  • Wednesday: 7 am / 8 am / 11 am
  • Thursday: 9 am / *12 pm / 7 pm
  • Friday: *5 am / 1 pm / 3 pm
  • Saturday: 11 am / 7 pm / 8 pm
  • Sunday: 7 am / 8 am / 4 pm

(* Times marked with an asterisk offer especially high levels of engagement.)

Note: This is somehow the global information for the best time to post on TikTok, but you should keep in mind that these times are not the same for everybody, and they differ when it comes to different users and locations. Below I’ll discuss this in detail. 

 Source: https://influencermarketinghub.com/best-times-to-post-on-tiktok/

Find your best time to post on TikTok.

As I mentioned earlier, the perfect time to post on TikTok is not the same for all, and it differs for each influencer, creator, and user. That is because each TikToker has different audiences with different interests, locations, goals and etc.

So, you need to find out more information about your audiences, their interest, and the times they are most active. You might be wondering where to find this information? Then let me tell you that TikTok analytics is there for you.

TikTok analytics provides a way to find tons of info about your content and followers, and this way, you can find your own best time to post on TikTok and get the most engagement.

How can you access TikTok analytics?

In order to access more detailed information about your audience and TikTok videos, you need to gain access to TikTok analytics, and for that, you should switch to a Pro account.

To switch to a Pro account, follow these steps:

Open the app and visit your profile. Next, access your privacy and settings area by tapping on the three dots in the top right-hand of your mobile phone screen. Then, go to Switch to Pro Account.

Follow the steps (this may include verifying your mobile number if you haven’t yet). Once your account has been switched over to a Pro account, you’ll be able to access your analytics. 

While still in your privacy and settings area, tap Analytics in the Accounts section. Tap on the Followers tab, and you’ll find details on your audience. 

There are some important factors to check in the TikTok analytics bout your followers to get to know your best time to post on TikTok, and I’ve brought those factors for you here.

Find when your audiences are most active

You can gain more insight into the best time to post on TikTok by identifying when your audience is most engaged.

To do this, head to the Followers tab and scroll down to see your follower activity.

  • Convert the time shown in TikTok analytics

The times shown in TikTok analytics cannot be used the way they are, and you need to convert them to your own timezone. All information in TikTok analytics is recorded in Coordinated Universal Time (UTC).

As a result, you’ll need to convert the hours that your followers are most active into the timezones of your audience’s location.

  • Find your followers’ location.

The best time to post on TikTok is mainly dependent on where your audience is located. So that’s what we’ll check out first.

Go to the Followers tab and scroll down to view the top territories. This section makes it easy to learn where your followers are based.

The factors I mentioned above are the most important factors which would help you to find out when is the best time to post on TikTok, but there are other things which would come in handy. 

You can also analyze previous TikTok videos to see which one of them performed better and copy their time pattern and other things.

To wrap up: 

I’ve tried to include all the information on finding the perfect posting time on TikTok in my guide, and by now, you surely know how to use the TikTok analytics to find out your own best time for TikTok, and from now on, you will be getting more attention and engagement every time you post videos on TikTok.

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